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Create Heatmap with Crazy Egg

Thursday, August 16, 2007

In order to discover which ad placement give the best result and find out which design encourages visitors to click deeper, you may need a heatmap to assist you. There may be many heatmap generation service out there, but the one I am currently using is CrazyEgg. The basics of this tool are that it tracks where readers of your blog click when surfing on your blog. It creates a heatmap of the results.

One useful service offered by CrazyEgg is "Confetti". This records the exact location of the visitor's clicks on a page and then analyze the result by a series of ways. Confetti also allows you track people according to their operating system, the keyword that they arrive on a page using, browser, window size and even how long they stay on the court before they click.


It is very important to know the clicking pattern of visitors. There are some real benefits that CrazyEgg brings to us. For example, CrazyEgg tracks clicks on ads like AdSense. You can then know where on the ad they click, test ads in different positions and of different designs. The idea behind is pretty much the same as the channels in Adsense. Of course, there are more benefits that that, but you need to discover.

CrazyEgg offers both Free version and Paid version. For the free version, it allows you to track 6000 impressions per month on up to 4 pages. That's the plan I am using too. Also, the link to CrazyEgg is not an affiliate programs, but it provides a special offer to problogger readers, and I want to share this great offer to my reades too.

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posted by Joe Li, 2:46 AM

5 Comments:

Thanks for the tip on this GREAT program! I also just signed up for the free version and can't wait to see what my numbers are!
Hi Sister2brother,

Thank you for your comment, and I am glad that you like this tool!
Very helpful info & tips for me.Thanks.
http://fpphoto0.googlepages.com/
Hi fpphoto,

Thanks for your comment.
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