Blogging can be a great way to supplement your income or even launch your online career, but how do you get started? Writing a blog might seem easy but making money from your blog is another matter entirely.
By learning how to monetize your blog, you can turn your hobby into an income stream. Whilst it can be tough making your first $100, once you’ve successfully monetized your blog, you’ll be well on the way to earning a regular income from it.
Perhaps you’re eager to start a blog but aren’t sure how to go about it? Maybe you’re publishing posts regularly, but you don’t know how to generate money from your work? Either way, we can help. Take a look at our top ways to make money from blogging now…
1. Create an eBook
An eBook doesn’t have to be lengthy, so it shouldn’t take months to produce. In fact, the best eBooks are generally short, informative and engaging. Producing an eBook gives you a chance to flex your skills and increase your reach, as well as creating revenue.
With plenty of online tools to help you produce an eBook in the relevant format, the only investment you really need to make is your time. Of course, your eBook should be linked to your blog in some way, but it needs to offer something your standard blog posts don’t.
Whatever subject you’re blogging about, find ways to share more in-depth knowledge in your eBook. Once it’s written, proofed and edited, you’ll be able to start monetizing your blog using your brand new online eBook.
Deciding how to price your eBook can be tricky. You’ll want to make a decent return but it’s important not to price yourself out of the market either. Beginner eBooks are typically priced anywhere between $7-$40, depending on subject and specialty. By keeping your price reasonably low, you have the opportunity to generate more sales whilst still making money from your blog.
Deciding where to sell your eBook is another important factor. Selling your book on your blog is an obvious choice, and most hosting platforms make it easy to add a checkout feature to your page. In addition, you may want to sell your eBook on other sites, such as Amazon or ClickBank.
Depending on how you choose to sell your eBook, you’ll also need to manage delivery. You can either email a link to buyers and facilitate authorized downloads, automate online delivery or simply upload and email the eBook to each purchaser.
Writing and selling an eBook is much more straightforward than it might seem, so it’s a great choice for bloggers who want to start making money from their writing. Choose a topic that is relevant to your readers and do what you do best: write!
2. Write freelance
Your blog showcases your best work, so use it to boost your profile every chance you get. A popular blog shows that you can write well and that you’re capable of capturing the audience. Whether you write to entertain, inform or persuade, these are skills that can be transferred to a variety of other sectors.
A blog is a great way to launch a freelance writing career and there are plenty of ways to source commissions. Before you start looking for work, however, you’ll want to define your specialisms. Perhaps you only want to write about topics you have an in-depth knowledge of? Alternatively, you may want to focus on industries in which you have professional experience? Whatever you choose to write about, be confident about your specialties and how you can help your clients.
When you’re looking for freelance writing work, it’s important to network as much as you can. As well as joining online agencies, promote your work through social media and via family and friends. Of course, your blog should always be used to advertise your freelance writing availability.
Remember – promoting your writing services isn’t a one-off endeavor. If you want to learn how to make money blogging for beginners, it’s important to focus on consistency. By promoting your freelance writing regularly, across a variety of platforms, you’ll increase your reach and garner more work opportunities.
3. Affiliate marketing
This type of monetization is the one most commonly seen on blogs and it’s also one of the easiest ways to make money from blogging. Whether you’re a complete beginner or a seasoned blogger, affiliate marketing can help to monetize your blog and increase the amount you make from writing.
To make money from affiliate marketing, you simply advertise other people’s products and services on your blogs. When someone makes a purchase via your link, you make a commission. Whilst you don’t need to produce or deliver your own goods or services, you can make an income from advertising other people’s.
In order to use affiliate marketing effectively, you’ll need to find a suitable program. Amazon Affiliate is extremely popular with bloggers, simply because of how many people use the online store to purchase goods. Simply by adding the relevant button or link to your blog, you can make a commission every time someone uses that link to visit Amazon and makes a purchase.
Whilst Amazon Affiliate is a popular way to monetize blog posts, you can also join affiliate networks and add their links to your blog too. Typical affiliate networks use a range of brands, so you won’t necessarily be advertising the same product or service all of the time. This ensures your readers see a varied selection of adverts and increases the chance of them using your affiliate links to make an online purchase.
To use affiliate marketing, you could simply join an affiliate network and start posting the relevant links or images to your site. However, there are even more effective ways to use affiliate marketing. When you learn how to make money blogging for beginners, you’ll see just how much you can optimize your blog posts and your site to increase your revenue.
If you want to maximize your income from blogging via affiliate marketing, create a list of products and services you think will be most relevant to your audience. Often, these will be related to the subjects or topics you write about most frequently.
From there, you can begin writing content which is relevant to the types of products and services you’ll be advertising via affiliate marketing. What’s more – you can optimize your blog post so that it ranks highly when people search for related keywords and key terms. When blog posts are optimized well, you can grab one of the top spots on search engine results pages (SERPs) and capture users who are actively looking for a particular product or service.
As well as promoting goods and services to your existing readership, affiliate marketing also gives you a viable way of bringing targeted organic traffic to your site. As a result, you can increase the amount of money you’re making from your blog and boost your reach at the same time.
4. Consultancy services
Creating a blog gives you a chance to learn more about your chosen topic, regardless of your starting level. You may already have a wealth of experience and expertise in a particular area or you may start out as a beginner too. Once you’ve established your specialism and gained experience, however, you can start to offer coaching and consultancy services.
If you publish a blog about digital marketing, for example, you can offer consultancy services to website owners who want to improve their own online marketing.
With so many areas to focus on, you can find willing tutees for almost any topic you can think of. Whatever your specialism, they’ll be people who want to learn more about. If you have proven experience and qualifications in a specific area, this can be advantageous when it comes to coaching others. However, providing valuable coaching and offering meaningful, measurable results speaks for itself.
When you’re promoting your coaching and consultancy services, be sure to highlight your new enterprise on your blog. Your existing readers already have an affinity to your blog and trust you as an author, so they are the people most likely to use your services to begin with.
However, it’s important to promote yourself in other online spaces too. Perhaps set up a social media profile dedicated to your consultancy services? Engage in relevant discussions, share your knowledge and establish yourself in a sector-specific community in order to build your profile. With consistent promotion, you can attract your first tutees or clients and build your business from there.
With the option to offer set consultancy packages or tailored consultancy services, you can invest as much time and energy into this as you choose. Similarly, the prices for one-to-one online coaching or consultancy are dependent on a variety of factors. If you write about a niche topic or have sought-after skills, for example, you’d be surprised at how much you could earn by adding consultancy services and coaching opportunities to your blog.
5. Online courses
Devising and delivering an online course gives you the opportunity to use your creativity to monetize your blog. Whatever topic you’re focusing on, you can use your expertise to design online courses for people who want to learn more.
If you write about health and fitness, for example, you could offer an online course focusing on nutrition. Alternatively, if your blog content is primarily concerned with financial investments, you could deliver a course about varying types of investments and their risk levels.
Whilst it’s vital you don’t misrepresent yourself as qualified in areas you’re not, you can attract a significant amount of interest simply by being honest about what you’re offering.
Creating an online course can take a fair amount of prep work and a high-quality course can’t be devised in an evening. However, once the course has been finalized, you can ‘sell’ it to as many users as you can find. Following the initial investment of your time, an online course has the potential to bring in regular and on-going revenue, so it can certainly be an effective way of making money from your blog.
As well as hosting an online course on your own website, there are other sites to utilize. Both Teachable and Udemy enable users to host courses, and you could increase your reach by using external platforms too.
6. Google AdSense
If you’re looking for a simple and straightforward way to make money from your blog, Google AdSense might be it! In its simplest form, AdSense simply allows Google to place adverts on your website or blog.
You’ll get paid in one of two ways. Either you’ll receive payment for the number of views each ad gets, or you’ll be paid every time someone clicks on an ad. Both options are viable ways to monetize your blog, and varying rates mean that either option can work for you.
Furthermore, Google AdSense can be an effective way to make money from advertising on your blog, without diluting the content of your posts or damaging user experience. When you use AdSense to make money from blogging, you’ll be able to choose how many ads are shown and where they’re placed on your blog.
Whilst the number of ads you select and their placement will, inevitably, affect the amount of money you make, the ability to customize your participation ensures you keep control of your blog. Similarly, being able to choose the number of ads shown and their location ensures that your monetization efforts don’t detract from your blog or distract users when they’re viewing your content.
When users are shown adverts via AdSense, Google users their browsing history to determine which ads are most relevant to them. This increases the click-through rate and can, therefore, boost your earnings too.
Signing up for Google AdSense only takes seconds, and you can choose where to place your ads straight away. Like all types of marketing and advertising, your income will increase in accordance with the number of site visitors you receive and their level of engagement.
Whilst there are various ways of making money from your blog, promoting your content is at the heart of all of them. With a loyal readership and regular site visitors, you can use a wide range of methods and techniques to monetize your blog.